Your bag has carried you through everything this year, it deserves something sweet. 🍪 The Smoko Friends Gingerbread Cookie Bag Charm Blind Box is the most festive, most irresistible holiday accessory drop yet, transforming Tayto, Hank, Elodie, Lil B, Barry, and Pearl into the...

Midori Daikon has never been one to shy away from a good outfit change, and this time, she's borrowing inspiration from a beloved street food favorite tako.  Known for her signature leafy top knot and soft, creamy root body, she's swapped her usual look...

Comfort can come in a bowl, or it can come in yeti form. Hank Yeti is bringing both together as a trio of soft, sweet dango dumplings packed with his signature squishy, huggable charm. ✨Underneath the playful new look, he's still the same gentle...

Somewhere between causing playful havoc and taking a well-earned break, Roni Oni found his way into a taiyaki shell, and somehow it's the cutest thing he's ever worn. ✨ His tiny horns and cheeky grin still peek through the golden batter, proof that no...

We've all had one of those days, and now your bag charm can relate. Meet the Oh-No-Giris: your favorite Smoko Friends wrapped snugly in soft little nori blankets, with the biggest, wobbliest eyes and the tiniest hint of panic. 🥹✨ Somehow, being mildly stressed...

Hank Yeti has fully entered his Banana Milk era, and there's no talking him out of it. 🍌🥛 That iconic yellow carton has been a snack-time favorite for generations, and now Hank's decided the best way to show his love is to become it....

Some days call for a little extra warmth and Roni Oni delivers, one plush horn at a time! 🧡 Reimagined as a cozy taiyaki treat, this fan-favorite oni swaps his usual fierce energy for soft teddy fabric and a huggable new shape.The Taiyaki Roni...

Some days call for a little extra chill, and Dodie Edamame delivers it in the coziest package possible. Nestled snugly inside her soft green pod, she's mastered the art of doing absolutely nothing and somehow making it look adorable. 😌💚 No stress, no rush...

Welcome to the coziest address in the sky, the Smoko Friends Cloud House Plush Set! A dreamy crew of teeny Smoko pals is hanging out in their magical cloud house, just waiting for you to find them. They’ve always been here, floating softly in...

Love 'em or hate 'em, beets are absolutely striking with their lush purple color and bright green foliage. Whether you're craving them or not, Billie Beets is here to steal the spotlight as SMOKO’s newest ultra-squishy mochi plush. With her bold embroidered kawaii expression...

Daikon is a wildly popular ingredient in all types of Asian cuisine, so we had to create a special Smoko Friend in honor of this delicious veggie. Midori Daikon is named after the bright green color of young leaves, perfectly captured in her fresh...

Who knew a potato could go undercover as the cutest apple ever? 🍎 Meet Apple Tayto Potato Midi Mochi Plush, the only fruit you will actually want to hug, complete with his tiny bestie, Katt Caterpillar, hanging out on top. Don’t worry, she hasn’t...

What’s better than a hot dog? A Tayto dressed as a hot dog! 🌭✨ This playful twist on the lovable Tayto Potato brings snack-time fun to your cozy moments. Wrapped up in his adorable hot dog costume, Tayto is ready to steal your heart...

Ready for the Beet drop? Billie Beets makes her debut as an adorable plushie bag charm, bringing bold vibes and vibrant color wherever she goes. With her bright green topknot of leaves and radiant magenta body, Billie is definitely one of the most beautiful...

Bonjour, cutie! The Croissant Tayto Potato Bag Charm is fresh out of the oven and ready to roll with you. This buttery little potato has transformed into a flaky, soft croissant that’s as charming as it is squishy. Tayto Potato’s playful spirit shines through...

Need a cherry on top of your daily routine? 🍒 Tayto Potato is living their best double life as the cutest fruit impersonator you've ever seen. This playful bag charm captures Tayto’s cheeky personality, dressed up in a juicy cherry costume that’s equal parts...

Tayto tried blending in a fruit bowl… and honestly, he nailed it. Dressed in a full banana peel with his signature blank stare (please, zero judgment!), this tiny spud is bringing potassium-powered chaos wherever he goes. Banana Tayto Potato is the perfect mix of...

Roses are red, potatoes are round… and this Tayto is the sweetest snack you’ve ever found! 💘 Dipped in chocolate and sprinkled with strawberry charm, your favorite spud is dressed up for Valentine’s Day and ready to steal hearts. With his rosy cheeks and...

Move over lattes, Tayto has transformed into everyone’s favorite dessert—a slice of fluffy, dreamy matcha cake! With his soft green layers, sweet little details, and signature blushy cheeks, this spud proves he can be both a potato and the perfect treat. Matcha Cake Tayto...

Rise and shine, because Sofia just transformed into the fluffiest breakfast treat ever! This time she’s stacked up as Ube Souffle Pancake, soft, sweet, and purple perfection. With her tiny smile and blushing cheeks, Sofia is basically a brunch date you can take anywhere...