Bring a little nutty charm to your day with the Harold Peanut Bag Charm! Harold is ready to sprinkle some playful peanut flair wherever you clip him—whether it’s your bag, keys, or favorite backpack. This quirky companion from the Smoko Friends crew is full...

Boba on the go? Yes, please! The Pearl Boba Tea Bag Charm is your perfect little companion, bubbling with charm and ready to brighten up your day. This sweet character captures all the fun and fizz of your favorite drink, making every outing a...

Burgers make everything better, don’t they? 🍔 This adorable Tayto Potato is dressed as a juicy burger, complete with all the fixings, bringing a tasty twist to your collection. Tayto’s playful charm shines through as he goes undercover in this fun, food-inspired outfit—ready to...

Bonjour, cutie! The Croissant Tayto Potato Bag Charm is fresh out of the oven and ready to roll with you. This buttery little potato has transformed into a flaky, soft croissant that’s as charming as it is squishy. Tayto Potato’s playful spirit shines through...

Pop into cuteness with the Soda Tayto Potato Bag Charm! This sip-sized buddy is bursting with bubbly personality, ready to add a splash of soda-fueled fun to your day. Tayto, the lovable couch potato, brings his signature charm and playful energy to this fizzy...

Ready for the Beet drop? Billie Beets makes her debut as an adorable plushie bag charm, bringing bold vibes and vibrant color wherever she goes. With her bright green topknot of leaves and radiant magenta body, Billie is definitely one of the most beautiful...

Keep a cuddly iteration of your favorite snack wherever you go with this mini Sofia Souffle Pancake bag charm, inspired by Japanese New Year celebrations. Sofia Souffle brings her soft, sweet charm to your everyday adventures, turning your bag into a cozy little party....

When you can’t decide between all the cuteness — give the gift of choice (and instant joy) right to their inbox!

Spooky season hits, and Tayto Potato is doing his absolute best to hold it together… even as his candy apple starts to melt in the most chaotic weather. 🍎💦 He’s standing there politely, unsure if he should eat it faster or just quietly accept...

Big curious eyes, rosy cheeks, and a tiny costume that’s almost too cute to handle. 👶✨ The Smoko Kewpie Halloween Series 2 Blind Box Figure gives the iconic Kewpie doll a delightfully spooky makeover, transforming each cherubic little figure into an irresistible Halloween companion....

Halloween has Tayto Potato stepping slightly outside his comfort zone… which, for him, means voluntarily dressing as a spider and trying not to overthink the symbolism. 🕷️He is trying very hard to make a spooky face. Tayto is doing his best to channel “fearsome...

Halloween on the mountain gets a little softer this year with Hank Yeti showing up in his tiniest seasonal form yet. 🎃❄️ Always more comfortable observing than participating, Hank has somehow agreed to become a pumpkin, just… a very portable one. The Pumpkin Hank...

Halloween is better with a tiny sidekick attached to your phone.📱👶 The Smoko Kewpie Halloween Phone Charm Blind Box Figure turns the iconic Kewpie into a pocket-sized trick-or-treater, complete with rosy cheeks, tiny wings, and costumes that are equal parts spooky and adorable. Kewpie...

Some days call for bold flavors and an even bolder comfort. 🍜🌶️The Smoko Spicy Curry Chicken Noodle Soup is inspired by the ultimate rainy-day meal: steaming noodles, rich curry broth, and just enough spice to wake up your senses. This captures the feeling of...

Crack open comfort in its richest, creamiest form. 🍜✨ The Smoko Tonkotsu Noodle Soup is inspired by the deeply comforting, slow-simmered magic of tonkotsu ramen, warm, savory, and full of cozy late-night energy that feels like everything is going to be okay after one...

Adulting is weird enough without your friends showing up dressed as each other. 🎭 Meet the Smoko Friends Switcheroo Blind Box Figure collection, a delightfully chaotic lineup where our lovable Smoko Friends trade identities. 💕One day Gentle giant Hank channels Pearl’s polished perfectionism, proving...

Nobody asked the Smoko Friends to become snacks, and yet, here we are, and honestly, it makes complete sense. The Smoko Friends Snacks Mini Blind Box Figure packs eight of your favorite characters, making your shelf look like it actually has its life together....

Miffy and her friends have exactly one night a year to go completely off-script, and they are not wasting it.🐰The Smoko Miffy & Friends Dressing Up Blind Box Figure rounds up the whole beloved crew for their spookiest, most charming Halloween yet. Miffy is...

Tayto Potato has finally, accidentally, inevitably become a chip. 🥔 We're not surprised. What we didn't see coming? Roni going full Strawberry Cone energy, Hank quietly embodying Melon Soda in the most on-brand soft-and-sweet way possible, and Midori showing up as Cup Noodle like...

The golden rule of omakase? You don't choose the dish. The dish chooses you. 🍣🥢 The Smoko Friends Omakase Blind Box Figure brings the full omakase experience home, minus the reservation, minus the dress code, plus a completely unreasonable amount of kawaii charm your...